I just opened a new Yahoo account with $75 credit, after ab***oning them for several years. I must say they have come a long way in making their system more intuitive *** user-friendly. Also, you don't have to wait a few days for your keywords to be approved, one by one.

I am still having to adjust KW bids daily, *** manually starting *** pausing our campaigns daily in order to trigger impressions. They have had this glitch for over a year now *** have still not fixed it. I reported this on this board in early *007. In speaking with a tech supervisor last year, he informed me of the problem *** instructed that if I would manually adjust bids even one penny up or down each day, it would trigger the system to the KW's *** increase impressions.

I have been doing that for a year now, which is a real pain in the butt. But if I do not do it, we see a sharp decline in impressions served. For instance, two weeks ago, using the KW "Diabetic Supplies" - I adjusted the bid up or down one penny each day. The result for the week was 6** ad impressions served.

Last week, I left the bid constant for this one KW for the week. The result; 64 impressions. On Sun, Mon, Tues *** today (of this week) I adjusted the bid up or down one penny each day. The result so far (Sun - Wed nite) 5*3 impressions served. So the problem is still there. I reported this to them via email today.

In addition, they still do not offer ad scheduling (as in daily run time scheduling, turn on / turn off etc). They have been telling me for over a year that this is a priority in their tech dept, but I still do not see it as an option. As for traffic quality.....

We've run Y steadily *4 / 7 for over 5 years *** based on results their traffic, though it has improved a little in volume the past month (versus past *8 months) it is still well below G for quality. I would love nothing more than for someone to actually offer G some competition in PPC. It would be good for business *** competitive pricing if someone would. But at this point Y is a long way from that. I'll keep my fingers crossed for them. Maybe the new CEO actually knows how to access, compose *** send an email, which would put them well ahead of their last choice.